Version 0.15 October 2012 (working draft)
Intended audience: communication and information professionals, researchers, IT professionals.
CIARD promotes the concept of ‘applicability’, meaning research and innovation processes that are open to different sources of knowledge, and research outputs that can be adapted, transformed, applied and re-used. The benefits of researchers working in participatory networks with other key stakeholders (Government, farmers, private sector, extension, and so on) are becoming widely appreciated. Innovation, in this context, can be stimulated by working in participatory groups from the initial stages of research planning through to the end result of communicating outcomes.
The effective communication of research outputs is also gaining in importance – research that is not easily usable by other stakeholders is not fully achieving its value. New forms of digital media are creating possibilities for enhancing not only the accessibility of research outputs but are also increasing the potential for interaction amongst stakeholders.
So communication in this context takes different forms. It may involve online or other techniques that are outside the traditional routes of research communication and publication, and which may have different target audiences. It may involve communication with other stakeholders in an innovation system, requiring repackaging of research outputs.
The Pathways in this Group introduce these new communication techniques and ways of working.
- Using video to communicate research
- Using social media to communicate research
- Repackaging research outputs to make them more usable by other stakeholders
- Communicate research messages to the mainstream and specialist media